Branding
Reely can read your app’s own brand — palette, icon, and embedded font — and theme the video with it: the background canvas, the caption colors, and the shadow under the phone.
/reely Brand the reel with our app’s colors and font.
Where the brand comes from
| Source | When to use it |
|---|---|
| The app being recorded | The default. Good enough for most videos. |
| Your shipping .app bundle | The truest match — it reads the exact palette and icon users install. |
| An asset catalog or icon file | When the built app is not around but the artwork is. |
/reely Brand it from our shipping MyApp.app.
What branding touches
- Background — the canvas behind the phone is derived from the palette.
- Captions — bar and text colors, plus the app’s own font if it embeds one.
- Contact shadow — tinted to sit in the same light as the canvas.
A dark app produces a light canvas by design — the phone has to separate from what is behind it. If you want dark-on-dark anyway, name the background directly; an explicit background always wins over the extracted one.
Overriding pieces
Branding is a starting point, not a lock. Any piece can be replaced in the same sentence.
/reely Brand it from our app, but use a graphite background and keep the captions white.