Background

The background is the canvas the phone sits on. It is the fastest way to change the mood of a video, and the easiest thing to get wrong — it should separate the phone from the frame, not compete with the screen.

Built in

  • Default
  • Aurora
  • Ocean
  • Graphite
  • Sunset
  • Coral
  • Mint

Your own

KindAsk for it like
A solid color“Make the background #1E2A44.”
A gradient“Use a gradient from #1E2A44 to #0B0E17.”
An angled gradient“Gradient from #FF4DC4 to #7A4DFF at 45 degrees.”
An image“Use marketing/bg.jpg as the background.”
From your app“Take the background from our app’s colors.”

A background you name explicitly always wins over one derived from branding.

Choosing one that works

  • Light app → darker canvas. Dark app → lighter canvas. Contrast is what makes the phone read as an object.
  • Keep it quiet. A busy photograph behind a busy UI reads as noise at social-feed size.
  • If captions sit on the canvas, the canvas has to stay legible under text — see Captions.